Brand Manager

Join a team! We are a global diversified pharmaceutical company enriching lives through our relentless drive to deliver better health outcomes. We develop, manufacture and market a range of products, primarily in gastroenterology, hepatology, neurology, dermatology, medical aesthetic devices, international pharmaceuticals. Our 7,000 employees share a common goal and values, propelling us to provide essential care to millions of people globally. We seek dedicated individuals who share our sense of urgency, unity, and excellence.

We are looking for a trustworthy and respectful individual who consistently does the right thing. Someone who is imaginative and proactive, with a keen eye for what is possible. A perceptive and adaptive person who is action oriented. We need a disciplined, focused, and accountable team member. If you embody these values, come join our company and help us shape the future.

We are all in it together to make a difference. Be a part of a culture that doesn't just wait for change but actively creates it—where your skills and values drive our collective progress and impact.

职责和任务：

• 管理消费者旅程的各个触点，包括社交媒体、搜索引擎、自有媒体以及电子商务平台。
• 小红书、美团与腾讯三大平台生态合作，包括但不限于种草、IP活动、验真合作等
• 找到共赢机制，与医美机构合作，整合其媒体资源，放大营销效果
• 参与策划并执行品牌升级战略，利用好的品牌形象，和品牌活动巩固索塔热玛吉的高端品牌形象。
• 参与产品卖点挖掘、品牌故事构建等工作

所需技能与知识：

• 拥有Consumer marketing或2C Digital marketing相关工作经验，了解消费者或医疗市场趋势和心理。
• 拥有Social marketing经验或具备相关潜力
• 理解高端+消费者市场，能够根据消费者需求制定有效的市场策略。
• 良好的沟通能力和团队协作精神，有能力管理Vendor协调内部资源完成项目。
• OTC、消费医疗、2C药品或医疗器械、广告公司（医疗经验）、医疗、药品相关行业经验优先
• 了解医疗行业规则对于线上营销的限制
• 工作经验五年以上，可以独立带项目
• 本科及以上

This position may be available in the following location(s): China - Shanghai


Bausch Health Companies Inc. is committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.