Job Description
Director, Marketing
Job Location:  Shanghai, CHN
Job Requisition ID:  14269

Join our global diversified pharmaceutical company enriching lives through our relentless drive to deliver better health outcomes to our patients. We are all in it together to make a difference. Be a part of a culture that doesn't just wait for change but actively creates it—where your skills and values drive our collective progress and impact.

1.                  Responsibilities

  • Responsible for product and brand strategies and executions.
  • As product champion, understand all technical and clinical aspects of the products.
  • In collaboration with the senior management and sales management teams, plan product strategies based on input from customers and consumers through field sales and market research.
  • In collaboration with cross-functional partners, manage execution of all tactics related to professional (provider) and consumer product marketing activities, advertising, promotion, public relations, sales tools, collateral materials, web site.
  • Research and communicate competitive information to sales and internal management.
  • Recommend and execute product pricing strategies.
  • Recommend and execute lead generation programs for new business.
  • Be proactive in developing customer relationships and participate in maintaining goodwill with current KOLs.
  • Participate with management in forecasting volume.
  • Recommend and manage market research activities on an as needed basis to remain current with product and market trends.
  • With input from field sales and customers, analyze and communicate to senior management product trends that may require change in strategic direction.
  • Act as primary interface with field sales on all product and brand issues.
  • Ensure that product tactics are delivered according to agreed timelines.
  • Ensure that marketing strategies and tactics are compliant with regulatory, legal and compliance regulations.
  • Execute launch and marketing plans to ensure product acceptance and revenue goals.
  • Continually monitor product performance and quickly react to any changes in the market.
  • Lead ongoing product life-cycle management.
  • Monitor and prioritize product quality issues. Work on cross-functional teams to resolve product issues and critical customer issues.
  • Perform other related product management and marketing tasks, as needed.

 

2.                  Education and Experience

  • Bachelor’s degree in related field required, MBA preferred
  • 7-10 years of business experience with at least 5 years in medical device and/or pharmaceutical sales/marketing functions; or equivalent combination of education and experience.
  • 3-5 years’ experience managing Brand/Product managers.
  • Experience with different stages of the product life cycle management

Experience in an Aesthetics marketing position; desired.

We are an Equal Opportunity Employer. We are committed to building diverse teams, representative of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates collaboration.